![]() ![]() Old problems of the computer/mobile device industry, old strategies: Today, 90% of all smartphones come with an iOS or Android operating system.All seems to attract a lot of market hype indicating that the market got a bit bored with iOS and Android and are looking for something new. Some have financial muscles others have cool new concepts and solutions. New platforms, new choice: Microsoft, BlackBerry, Firefox, Ubuntu or Jolla have come up with fresh and new app platforms which will challenge the two market leaders. ![]() There is evidence that already in 2013 the market will enter a new phase with more relevant mobile app platforms which would be the beginning of the end of the duopoly. The most likely scenario is that the duopoly will give way to a more heterogeneous mobile operating system landscape. These findings are part of the free Whitepaper: Smartphone App Market 2013 Will this duopoly last for the next years or will the market see another major change in the market structure as witnessed 5 years ago when the dominance of Symbian started to fade away? Both platforms now combine 82% of all app downloads. While Apple’s market share of app downloads constantly fell from 81% in 2008 to 39% at the end of 2012, Android’s app downloads increased year over year reaching 42% at the end of 2012. Apple and Android account for 82% of all app downloads but 2013 might be the turning point of the dominance for both platforms
0 Comments
Leave a Reply. |